6 New Digital Signage Widgets

“A brand is the sum total of the entire customer experience”, says the well-known content marketer (Mark Burgess). If that’s true - and I strongly agree with him - it means that everything your company says and does contributes to the collection of perceptions in the mind of the consumer about your brand.

You see where I’m going, right?

The content you show on your screens and your whole digital signage strategy matters in terms of brand awareness. Trust me! That doesn’t mean you should only have content related to your business on your digital signage displays. In fact, you should always approach your digital signage content with the viewer in mind, not the business itself.

Entertainment is probably one of the best ways to hold your viewers’ attention. Once you have an engaged audience, they’ll act favorably when you tell them about your latest features/product. Ultimately, digital signage has the power to increase your customer loyalty. Again, believe me! I’ve seen that happen to some of our clients.

Based on that and thanks to our customers’ feedback, we decided to offer 6 more options of digital signage widgets to help you create more attractive content to your audience:

1 - Analog Square Clock Widget

This is an adjustable analog square clock widget with customizable dial, hands and background colors. You can either use the digital signage widget itself or combine it with other content elements on a multi-zone layout. It’ll automatically adjust to the size of your layout region.

2 - Analog Round Clock Widget

It's also an adjustable analog clock widget with customizable dial, hands and background colors. But this is a round clock instead of a square one. Plus, you can choose the dial type you want (Arabic Numerals, Roman Numeral, Strokes) and make your digital signage widget match the colors of your business brand.

3 - Facebook Page Widget

This is the first social media widget we’re launching and a feature request we used to see very often. It shows the 20 most recent posts of any Facebook Fan Page on fullscreen. Each post will be shown individually for as many seconds as you want in a rotating way.

Note that private posts won’t be displayed on your screens, only public posts.

It was specially designed to make viewers feel like they’re actually navigating facebook. The first sentence of your post will be in bold and displayed as a title. If your post has an image, it’ll also be shown on the right side of your text, as you can see below:

4 - Directory Widget

With this widget, you’ll be able to organize information through directory lists. It’s perfect for data classification and listing names, rooms, telephone numbers, etc. It makes so much easier for your viewers to find relevant info. Plus, this digital signage widget is also particularly useful for creating timetables.

It’s super simple to configure its settings as well. Just make sure you separate columns with a comma and press enter to create new lines. Also, you have the option to select one of the background themes we offer (Business, Medical, Dentist, School and Sport) or upload an image to have it as a background.

5 - Match Score Widget

How about tracking your favorite sports team while on the go? That’s exactly the objective of this digital signage widget. It shows the scoring table of any championship you wish. Just enter the match scores you want displayed and select one of our background themes: baseball, basketball, football and soccer.

You can choose a different background image as well. So, no worries if your favorite sport was not listed as one of our themes. You are always able to customize it as you imagine! Plus, you get the option to include a championship logo, which will be shown right beside your digital signage widget title.

6 - Small Weather Widgets

This is a simplified version of a digital signage weather widget. It was specially designed to fit small regions of your screen layout. It shows a three-day weather forecast for any location you choose in a rotating way. Easy as pie!

Showing the world how straightforward it can be to manage a digital signage network is part of OnSign TV’s mission, it’s in our DNA. But we also think that effective content creation shouldn’t be a problem! That’s why we’re offering you all these new digital signage widgets. We believe it’s important to have a good blend of entertainment and advertising to create compelling content for your business.

So the next couple of months are packed with more exciting digital signage widgets to keep your viewers informed and happy with what you show on your screens. We’ll release instagram widgets, twitter widgets and many others soon. Stay tuned! Until then, feel free to ask questions and send us messages through our platform or social media channels.

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New Feature: Reusable Digital Signage Widgets

We've restructured our widgets management to make your life easier, it's now possible to reuse a single widget in multiple campaigns!

In the past, you would have to configure your digital signage widgets each time you wanted to add them to your campaigns - even when you wanted to use the same widget in different campaigns. But now when you add a widget, it’ll be immediately shown as an option for you to reuse it when needed. Plus, specifically for weather widgets you don’t need to set geographic coordinates anymore. Just type your forecast location, as you can see below:

We’ve also divided our digital signage widgets into 7 categories: clock, lottery, media, news, text, URL and weather. Now all you have to do is click + Add Widgets when creating a campaign, then choose one of the many options we offer and customize it the way you want by setting your widget properties. Just don’t forget to give your digital signage widgets meaningful names so that you can easily find them afterwards.

​Once you Save your widget, it’ll automatically appear on your Widgets tab. Just drag and drop your digital signage widget to your timeline and that’s it! Next time you want to use that widget with the exact same properties (format, language, etc) in another campaign, you won’t have to add it again: just reuse the same one. Note that we’ve fixed widget thumbnails as well, making them really match your widget in terms of color and properties.

Bear in mind that when you Edit a widget, you’ll be making changes to every campaign using that specific widget. Now there’s no need for you to manually go to every single campaign and change your widget properties. Once you edit your digital signage widget, it’ll be changed in every campaign with that widget.

Do you realize how Reusable Widgets make your digital signage easier to be managed?

And that’s not everything... stay tuned for further updates about our widgets restructuring! This change just paves the way for you to make your own widgets through OnSign TV, which is something we hope to implement very soon.

new features widgets

Customize the color of your Digital Signage Widgets

We’ve already written about the importance of design for digital signage. Design does matter and can have a huge impact on your digital signage content strategy. The layout of your message can either be highly effective for engaging customers or discourage passers-by from looking at the screen.

We took that into consideration and decided to give you more freedom when designing your widgets at our digital signage software. As you can see below, we used to offer you only 5 color schemes for your widgets: Black, Sandstone, Olive, Teal and Coral.

 

 

But now you can choose whatever font and background color you want for some of your digital signage widgets. That allows you to customize them in accordance to the rest of your message. You can also use your brand colors in your widgets, for example.

 

 

Feel free to try different color combinations and see how they look like clicking on Preview. Color choices certainly influence how people interpret messages. Also, don’t forget that light text work well with dark backgrounds while dark text goes better with light backgrounds.

By now, the new color scheme is available for text ticker widgets and will soon be available for all kinds of widgets we have: RSS News Widgets, Date/Time Widgets and Forecast Widgets. Hopefully this will help you create digital signage campaigns that are pleasing to the eye and attract even more viewers!

digital signage design widgets

2 New Widgets for creating Engaging Content

It’s a well-known fact that content marketing can boost your company’s bottom line. Bill Gates certainly had good reasons to say that “content is king”, right? But when talking about digital signage, your digital signage system is just as important as it’s your content.

The platform can actually be understood as the foundation for you to deliver your digital signage content. With that in mind, we’ve implemented 2 new widgets that will help you create engaging and interesting content for your audience.

Media RSS

RSS is the most common text feed used to create and display news tickers on screens. OnSign TV has always supported that and now it also supports Media RSS Widgets, an open standard for distribution of media content that includes images, videos and animations. There are many digital signage media providers on the internet, such as Screenfeed, that offer ready-made relevant content on a wide range of topics.

Now you’re able to make use of all of them at OnSign TV. Note that if you’re syndicating videos through Media RSS, OnSign TV will reproduce the whole video. But if you’re adding any Media RSS with an image sequence, you can set the duration you want each image to be displayed. Take a look at the video below to see how to add this widget to your campaigns:

RSS News Scroller

Besides that, we’ve added an RSS News Scroller Widget that allows you to scroll headlines or minor pieces of news horizontally across the screen through an RSS feed. You’ll notice that when you add this kind of widget to your campaigns, you’ll be given the option to customize it with one of our 5 color schemes available. If you wish, you can also set the scrolling speed of your news. Check out how easy it is to do all of that when creating your campaigns:

With those 2 widgets at your disposal, you’ll be able to experiment new content ideas and see what works with your audience. How do you like them? We hope that they help your organization enhance your content and captivate more and more viewers to your digital signage network. If you have any suggestion or feedback, please let us know.

digital signage content widgets